What products sell well on marketplaces on the eve of February 14
What products sell On Valentine’s Day, which is celebrat on February 14, you can sell not only valentines and soft toys on the marketplace. What gifts should you offer customers on Valentine’s. Day and how to increase the number of orders even for products. That are not directly relat to the romantic theme – we tell you all about it in the article.
Top products for February 14: Wildberries, Ozon and Yandex Market
What products sell To determine the most popular products for sale on marketplaces on the eve. Of February 14, we collect statistics from the largest market players – Wildberries, Ozon and Yandex Market – over the past few years. As a rule, product categories coincide from year to year, only the percentage ratio in purchases changes.
What do people buy on Wildberries?
In January 2025, the official telegram channel of Wildberries, Russia’s largest marketplace. Report on a list of products for which demand increases significantly on the eve of Valentine’s Day. Analysts studi office 365 data purchases in 2024 for the end of January – beginning of February and compar sales growth with a similar, but not pre-holiday period. So, in the top categories with the greatest dynamics of demand were products. For creating a romantic atmosphere and pleasant and practical gifts for your significant other:
Also on the eve of February 14, the number of orders for board games for adults, essential oils, wireless headphones, jewelry rings and pendants, gift sets of sweets, shap chocolate, glasses and incense increas by 22-49%.
For comparison, you can look
At the Wildberries statistics for 2024, in which the marketplace best smartphone screen: review, rating and comparison specialists analyz sales data from January 26 to February 8, 2023. The top 7 gift categories were as follows:
- Household goods . Souvenirs, mugs, sets, goods for decorating a festive table – glasses for drinks, home textiles, candles.
- Valentines . Paper cards, plastic souvenirs made of PVC and acrylic, valentines and envelopes for them.
- Technology and electronics . The undisput leader trust review is smartphones, including the latest models. Wireless headphones are also expect to be in high demand.
- Sweet gifts . Candies, sweet desserts, chocolates and cakes. Hand-made sweets are especially popular – candies with the name of a lov one or with a declaration of love.