How to optimize your Voice search is one of the biggest trends in SEO today. Its popularity continues to grow, and it’s predicted that 50% of all searches will be voice-based by 2020.
To answer many questions related to this topic, we hosted a Twitter Chat with special guest Raphael Doucet (@RaphSEO), SEO expert and voice search optimization specialist.
Here is the recap of our discussion!
Q1: How to gain Position 0 to appear in voice search results?
Google Home and Google Assistant sort whatsapp number list Featured Snippets (FS) to answer voice search queries, so the goal is to gain Position 0.
R1. FS represent almost 80% of voice search responses #semrushdebat
— Raphael Doucet (@RaphSEO) June 28, 2018
To get a FS, your page must first be well positioned in search results:
Prioritize long tail keywords as questions;
Write titles in the form of questions;
Create tailored content that provides a short answer;
Structure the content of the page well;
Optimize visual content, as Google may decide to display an image in FS;
Use the appropriate markings
The key is therefore to analyze users’ search individual fundraisers work to acquire intentions to understand your target’s questions and be able to answer them with your content:
R1 Since FS are often answers to explicit or implicit questions, you must know your target’s questions to answer them in your #semrushdebat content.
— Raphael Doucet (@RaphSEO) June 28, 2018
But you also need to comply with Google’s other requirements, particularly regarding security. In a few months, Google will be penalizing HTTP sites by giving them a prominent red warning along with the “not secure” label. Having an HTTPS site is therefore about to become essential:
Finally, for systematic and in-depth monitoring of fax marketing FS and other SERP features , SEMrush has designed effective tools that will allow you to create clear and comprehensive reports:
SEMrush offers the special report for the FS (to be tested in Project -> Position Tracking -> Featured .