How does local SEO influence Since voice queries are mainly made on mobile and are most of the time automatically geolocated, we cannot ignore local SEO:
Since voice queries are mainly made via smartphone and very often geolocated by default, local SEO therefore becomes important #semrushdebat
More and more internet users are using voice search to find information about businesses. Voice search is therefore becoming a priority for businesses, particularly for attracting new prospects and customers. Optimization must take into account local requirements.
A2: 39% of voice search users are looking for How does local SEO influence business information;
therefore, it is very important to optimize your #SEO #semrushdebat
A2. One of the main uses of voice search is to find a place or business, such as a restaurant… #semrushdebate
Here are some tips to maximize your chances of appearing in local voice search:
- Make sure your Google My Business page is up to date;
- Take care of your NAP: having consistent business information is important for local SEO;
- For local voice search, it is important to aim for the local pack: don’t forget the Schema.org markup;
- Work on your domain authority;
- Increase the volume of mentions of your brand (yellow pages, town hall, tourist office, etc.);
- Monitor and improve your online buy phone number list reputation: user reviews.
In summary, for local SEO, you need to focus on your ARC:
Authority + Reputation + Content
R2. Authority is also important for local positioning, and some little rogues have understood this well. I’ll let you peel back some local packs #semrushdebat
— Raphael Doucet (@RaphSEO) June 28, 2018
A2. User geolocation is a very important factor, but it doesn’t depend on SEO. SEO-wise, you need to work on your popularity (local references in yellow pages, town halls, and tourist offices, etc.) and your content, just like with the maps box.
— ☣ Doeurf™ Fred Bobet (@Doeurf) June 28, 2018
Let’s also remember that it’s pointless, even harmful, to use your pages for irrelevant queries. Focus on the right queries, those likely to generate conversions:
Q2. Useless queries because they won’t generate revenue:
“castorama chambéry”, “restaurant itinerary whatsit”, “how much does
Raise your hand if you’ve managed to generate a single euro with this. (I’m talking about euros, not bogus KPIs).
Loading speed is a key criterion for appearing in if at 12 years old you need voice search. The Backlinko study leaves no doubt about this: the TTFB (time to first byte) of a voice search result is 0.54 seconds (nearly four times less than the global average of 2.1 seconds).
Moreover, this criterion applies to SEO in general, because remember that from July 2018, loading speed will become an official ranking factor .
R3 The user wants a quick answer, so fax marketing Google must provide a quick answer. It makes sense that Google would favor a quick site/page to provide its answer #semrushdebat
Additionally, loading speed has a huge impact on user experience: a page that takes 5 seconds to load has a 90% higher bounce rate than a page that loads in 1 second.