Content can be classifi not only bas on its characteristics and purpose, but also bas on its usefulness (a distinction that Google primarily achieves). Thus, content can be classifi into the following two broad groups:
Useful content
Useful content is distinguish by its originality , its well-research nature, and its generally produc by subject matter experts . It follows the EEAT (Expertise, Knowlge, Authority, and Trust) guidelines . The main objective is to meet user nes by providing accurate, practical, and detail answers.
Creating useful content not only improves
The user experience but also boosts SEO ranking, as telegram number list Google rewards content that truly adds value. Some of the most useful content typically found online are guides, analyses on specific topics, and articles that answer frequently ask user questions. We’ll explain this in more detail later.
Manipulat content
This type of content, on the other hand, is often superficial, repetitive, or design solely to include keywords to attract traffic without offering any real value. Manipulat content , which often passes as spam, usually meets these characteristics:
- Low quality : These are articles that repeat information from other sources without providing analysis or add value, i.e., those that simply list facts without context or explanation.
- Keyword-focus : Content that’s d cost reduction best practice esign to manipulate algorithms rather than address the reader’s nes—that is, it’s over-optimiz. For example, an article that repeatly mentions a keyword without delving into the topic or offering useful information.
To counteract this type of action, Google seeks to identify and promote useful content through specific guidelines and EEAT evaluations and its spam- focus updates ( Google Spam Update ) that reinforce the importance of authority and reliability in content creation.
What content does Google consider useful? Examples
The concept of useful content, according to Google, focuses on providing information that truly meets users’ nes and is design to offer them a taiwan lead positive experience. Below are some practical examples that illustrate what constitutes useful content.