Analyze your competitors’ keywords
Analyze your competitors Competitor analysis will help you learn important topics in the niche, find effective phrases and expand semantics. You can parse competitors’ keys in special services, which we will discuss below.
10 Services for Taking Positions in SEO
Review and update your semantics periodically
Statistics change over time. This is due to new trends, events, changes in consumer interests. Therefore, periodically review the semantic core, add new keys and keep the content relevant. How often to do this depends on the niche, on average once every six months.
Use analytics to measure success
Analytical services (Yandex Metrica, Google Analytics) will help you evaluate the effectiveness of keywords, understand. Which ones bring more traffic and conversions. Knowing such information, you can improve your SEO strategy and optimize advertising campaigns.
How to view search query statistics
Due to the specifics of the audience and the algorithms that process the data, statistics in Yandex and Google differ. And each search engine has its own services for analyzing it.
Yandex
You can analyze queries in Yandex using two loan data services, they are free.
Yandex Wordstat
In Yandex.Wordstat you can find new phrases and check their frequency. Go to the service, enter the main phrase, click “Select”. You can view statistics on queries relat to the key phrase in the “Top Queries” section in the “Popular” mode:
To see queries similar to the main keyword, s witch to the “Similar” mode:
Select the desir region, activate the checkbox opposite how to clear iphone memory the desir region in the pop-up window.
To obtain more precise data
Special operators are us , for example, square brackets fix the order of words, and quotation marks fix their number.
In the “Regions” tab, you can find out where there are trust review the most impressions (and, accordingly, what is the demand for the product):
The Dynamics tab reflects the dynamics of user interest in the topic. The system generates a graph and a table with two values: absolute (number of impressions. And relative share of all queries, ratio of impressions by phrase to the total number of all impressions.