the influence of traditional market education

 

In terms of the bottom level of talent, although many schools carry out relevant professional training, the actual learning and practical scenarios after graduation are completely different. At the same time, the school’s potential and market linkage have not been fully tapped, which means that many people have only theory after learning but no practical opportunities.

As a result, I don’t know how to write a paper, where to start, and even the content of the research project is still old wine in a new bottle.

Take some graduates I met recently as an example 

After adding me through an article,  germany phone number library the first thing they asked was often “Teacher, can you help me look at this topic?” In the end, they could only “process the knowledge” and could not deeply understand what it was after writing it.

There are also some topics that are beyond one’s self-awareness. For example, the direction left by the instructor is “digital marketing insights, how to view the digital marketing market scientifically.”

In fact, the systematic content of “digital marketing” that is closest to reality belongs to the MBA category, and the discipline is more mature abroad than in China. In addition, there are no practical opportunities and it is not yet the stage to study for an MBA, so naturally I am willing but unable to do it.

Second: The underlying professional knowledge is not deep

I believe that the jobs that 12 ways to make your first sales from a website if you’ve just opened up many people do after graduation are completely different from their majors. It is a blessing if they can match them. After entering the society, most of them will continue to develop their job knowledge and abilities through opportunities.

For example, one of my friends who graduated with a degree in directing and editing is actually working in short video editing and content planning. Although you can work in a certain field for 3-5 years, it also means that you lack theoretical knowledge and only a small number of people have a grasp of cross-border thinking.

In many fields, you may seem to be a cross-border general talent, but that “generality” is only superficial.

Some time ago 

a marketing director who text services had been working for 8 years suddenly told me over a cup of coffee that he wanted to get a double degree in “Marketing”. I looked confused and asked him what he meant.

However, he told me that although he seemed to have 8 years of experience, apart from his talent for hard work, the rest was just a reward for the rapid rise of the industry. My basic skills and understanding of marketing theories were not solid at all, which made it impossible for me to see the key elements in my deduction of future marketing changes.

In addition, there are some market factors at present, such as the rise of various short video and graphic social platforms. Each company is developing its own tools, and the uneven digital marketing methods are impossible to learn.

 

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