List of the most popular search queries for the last week of on Wildberries
- List of the most Clothing and accessories . Valentine’s Day increases the demand for evening and cocktail dresses for dates, as well as themed T-shirts, hoodies, socks with hearts and cupids on them. The most popular colors are red and pink.
- Jewelry . Particularly popular are rings, bracelets, pendants, cufflinks and tie clips made of gold and silver.
- Products for adults, category 18+ . For example, handcuffs, themed costumes and condoms.
Wildberries analytics on popular queries confirms the forecasts. In anticipation of February 14, buyers are looking for women’s and men’s clothing, underwear, shoes and accessories.
List of the most And the marketplace’s own recommendations in response to the query “Gifts for February 14th” are as follows:
Examples of inexpen ive goods (up to 400-500 rubles), for which demand on Wildberries increases before February 14:
- bottle decorations, festive wine and champagne glasses;
- holiday-themed garlands and heart-shaped balloons;
- gift bags, valentines and cards;
- shaped chocolate and candy sets;
- interior mini-steles and mugs with paytm data inscriptions (as a gift for mom, grandma, friend);
- scented candles, home diffusers and bath bombs.
What do people buy on Yandex Market?
In early February 2023, Yandex Market experts assessed consumer demand on the eve of Valentine’s Day and noted that sales of women’s wristwatches doubled during this period.
In addition to women’s watches, on the eve of February 14, demand increased for the following product categories:
- electronics – there has been a particular increase in demand long-lasting smartphone: how to choose, rating for smart speakers, as well as for gaming consoles and related products;
- confectionery – gift sets of chocolates;
- cosmetic and care gift sets – shampoo/conditioner, shower gel/deodorant, decorative cosmetics, manicure and pedicure products;
- goods for men – flasks, camping kits, knives and multifunctional multi-tool keychains;
- products for creating a festive and romantic atmosphere – balloons, cards, garlands, glasses;
- Adult products – intimate accessories, condoms, vibrators and role-playing costumes.
- Also, in the run-up to Valentine’s Day, Yandex Market users trust review began to buy more board games for adults, acoustic guitars, and vibration massagers for the body.
What do people buy on Ozon?
Ozon experts and analysts in 2024 compiled the top 10 best-selling products ahead of Valentine’s Day. They studied how sales change during the week from February 8 to 14 compared to the week before — from February 2 to 7. Briefly about the results.