Google Ads Keyword Planner
Google Ads Keyword You can also view search phrase statistics in the Google. Ads advertising service. To do this, open “Tools and Settings” → “Keyword Planner”.
To find new keywords, select the appropriate section.
Google Ads Keyword Specify the reference key and click “Get results”. In the region selection section, leave “All locations”.
If you specify Russia, the tool will not show data, this is due to the suspension of advertising in Google for Russian users.
The report shows other query options and information on them. Average number of impressions, changes per quarter and per year, level of competition. In the right window, you can refine the words.
Google Analytics Keyword Statistics
In Google Analytics, you can check what words the audience moj data uses to find the site and which of them generate more conversions. To do this, create a report “Traffic sources” → “Search Console” → “Requests”. To receive statistics, you need to place the counter code on the site and link the service to Google Search Console .
Instructions for working in Google Analytics 4 are here , and a guide to Google Search Console is in this article .
Other search engines and services
Other search engines (Bing, Yahoo, Baidu, etc.) also have their own services for checking the frequency of queries. But these search engines are unpopular in RuNet, their share is about 1%, so the data on them is not of great value.
The best services for checking traffic to your or someone else’s website
Tools for checking the number of requests and working with them
Special online services are used to automatically collect key tanja samake uitvoerende assistent van uitvoerende hoof phrases from different sources, clean them and cluster them. They significantly save time when working with an extensive list of keys and provide more information.
PromoPult
Cost: free.
In the SEO module PromoPult, you can collect a complete semantic core, find out positions by keywords. Collect frequency, and evaluate geo-dependency. The system calculates the predicted trust review number of transitions. And thus helps determine the attractiveness of keys for the audience.
Here you can also parse the semantics of competitors, collect and expand the semantic core based on keywords. There is an automatic clustering option: the program groups the keys based on the top of Yandex or Google (you can choose).